Main guide: Trademark
Main Guide: Intellectual Property
The first step in the trademark registration process is to conduct a comprehensive trademark availability search - the results of which will determine whether other parties are using trademarks similar to yours. The trademark availability search report should be reviewed and analyzed by a licensed trademark attorney.
You can search all registered trademarks free of charge on the U.S. Patent and Trademark Office (USPTO) website using the Trademark Electronic Search System (TESS). Alternatively, private trademark search firms will conduct a search for a fee.